Who is the richest Nascar driver in the history of the sport? It’s none other than Dale Earnhardt Jr., whose net worth is estimated at a whopping $300 million.
Earnhardt Jr.’s success as a driver has been well-documented, with 26 Cup Series wins, two Xfinity Series championships, and two Daytona 500 victories under his belt. But it’s his business ventures outside of racing that have contributed significantly to his wealth. He owns multiple car dealerships across North Carolina and has endorsement deals with major brands such as Chevrolet, Nationwide Insurance, and Wrangler.
Following closely behind Earnhardt Jr. on the list of richest NASCAR drivers is Jeff Gordon, whose net worth is estimated at $200 million. Gordon won four Cup Series championships during his career and currently works as an analyst for Fox Sports’ coverage of NASCAR events.
Other notable names on the list include Jimmie Johnson ($120 million), Tony Stewart ($90 million), Kevin Harvick ($70 million), Kyle Busch ($80 million), and Richard Petty ($65 million). These drivers have all had successful careers both on and off the track, securing partnerships with major brands and building their own businesses.
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The Top 10 Richest NASCAR Drivers and Their Net Worths
NASCAR is one of the most popular sports in America, with millions of fans tuning in to watch the races. The drivers are some of the highest-paid athletes in the world, with many earning millions of dollars every year. In this section, we will take a look at the top 10 richest NASCAR drivers and their net worths.
1. Dale Earnhardt Jr.
Dale Earnhardt Jr. is the wealthiest retired NASCAR driver with a current net worth of $300 million. He won 26 Cup Series races during his career and was named Most Popular Driver 15 times. After retiring from racing, he has become an analyst for NBC Sports Group’s NASCAR coverage.
2. Jeff Gordon
Jeff Gordon, who retired in 2015, has a net worth of $200 million and is the second wealthiest retired NASCAR driver. He won four Cup Series championships during his career and was named Most Popular Driver once. After retiring from racing, he became an analyst for Fox NASCAR.
3. Jimmie Johnson
Jimmie Johnson, who retired in 2020, has a net worth of $160 million and is the third wealthiest retired NASCAR driver. He won seven Cup Series championships during his career and was named Most Popular Driver twice.
4. Tony Stewart
Tony Stewart has a net worth of $90 million and is still active as a team owner in NASCAR’s Cup Series. He won three Cup Series championships during his driving career and now owns Stewart-Haas Racing.
5. Kevin Harvick
Kevin Harvick has a net worth of $70 million and is still active as a driver in NASCAR’s Cup Series. He has won one Cup Series championship during his career so far.
6. Kyle Busch
Kyle Busch has a net worth of $80 million and is still active as a driver in NASCAR’s Cup Series. He has won two Cup Series championships during his career so far.
7. Denny Hamlin
Denny Hamlin has a net worth of $60 million and is still active as a driver in NASCAR’s Cup Series. He has never won a Cup Series championship but has been close several times, finishing second in the standings four times.
8. Brad Keselowski
Brad Keselowski has a net worth of $50 million and is still active as a driver in NASCAR’s Cup Series. He has won one Cup Series championship during his career so far.
9. Joey Logano
Joey Logano has a net worth of $30 million and is still active as a driver in NASCAR’s Cup Series. He won has won one Cup Series championship during his career so far.
10. Martin Truex Jr.
Martin Truex Jr. has a net worth of $30 million and is still active as a driver in NASCAR’s Cup Series. He has won one Cup Series championship during his career so far.
Earning Power of the Richest NASCAR Drivers
NASCAR is one of the most popular motorsports in the world, with millions of fans tuning in to watch races every year. However, only a select few drivers have been able to amass a significant fortune through their careers. These drivers are some of the most successful and popular names in the sport’s history and have left an indelible mark on NASCAR.
The list of the richest NASCAR drivers includes legends like Richard Petty, Jeff Gordon, Dale Earnhardt Jr., and Jimmie Johnson. Each of these drivers has earned tens of millions of dollars throughout their careers through prize money, endorsement deals, car dealerships, and other business ventures.
The success of these drivers is not just due to their talent on the track but also their ability to market themselves off it. They have become household names thanks to lucrative endorsement deals with major brands like Coca-Cola, PepsiCo, and Chevrolet. Additionally, many have invested in car dealerships or started their own racing teams to diversify their income streams.
The contracts that these drivers sign are often worth millions of dollars and can include clauses for everything from how they promote a sponsor’s products to how they conduct themselves publicly. For example, Dale Earnhardt Jr.’s contract with Nationwide Insurance reportedly included language requiring him to wear branded clothing during public appearances.
Succesful Drivers on and off the track
Lee Petty: The Father of a Racing Dynasty
Richard Petty wasn’t the only member of his family to find success on the racetrack. His father, Lee Petty, was also a successful NASCAR driver who won three championships during his career. In fact, Lee was one of NASCAR’s earliest stars and helped to establish it as one of America’s premier sports.
Like his son Richard, Lee also earned a significant amount of money during his time as a driver. According to some estimates, he may have earned as much as $1 million over the course of his career.
Richard Childress: Another Successful Team Owner
While Richard Petty is undoubtedly one of the richest drivers in NASCAR history, he is not alone in this distinction. There are many others who have found great wealth through their involvement with this exciting sport.
One such individual is Richard Childress, who has made millions through his ownership of the famous Richard Childress Racing team. Over the years, this team has produced some of NASCAR’s most successful drivers, including Dale Earnhardt Sr. and Kevin Harvick.
Richard Petty: The King of NASCAR Earnings
Dale Earnhardt Sr. was a legendary figure in the racing world, known for his aggressive driving style and impressive record of 76 wins and 7 championships. However, Richard Petty takes the crown as the all-time highest-earning driver in NASCAR history.
Petty’s career spanned from 1958 to 1992, during which he won an incredible 200 races and seven championships. But it wasn’t just his success on the track that made him so wealthy. Petty was also a savvy businessman who capitalized on his fame to secure lucrative endorsements and sponsorships.
One of Petty’s most successful partnerships was with STP, a motor oil company that sponsored him for over two decades. In addition to STP, Petty also had deals with Coca-Cola, Goodyear Tires, and J.C. Penney, among others. All of these endorsements helped contribute to his massive net worth.
But it wasn’t just Petty’s own earnings that made him so wealthy – he also had a hand in helping other drivers achieve success off the track. As an owner of Richard Petty Motorsports (formerly known as Petty Enterprises), he gave opportunities to up-and-coming drivers such as Bobby Labonte and Kyle Petty (his son).
In addition to owning his own team, Petty also served as a mentor to other team owners such as Rick Hendrick and Richard Childress. Hendrick has credited Petty with teaching him how to run a successful race team and build relationships with sponsors.
So what did Earnhardt do with all that money? According to reports, he invested heavily in real estate throughout North Carolina – including several car dealerships – which helped him continue building wealth even after retiring from racing.
Despite being retired for almost three decades now, Richard Petty remains one of the most iconic figures in NASCAR history thanks in part to his incredible earnings. His legacy serves as a reminder that success on the track can lead to even greater success off of it, as long as you’re willing to put in the work and make smart business decisions.
Jeff Gordon: A Legend on and off the Track
Jimmie Johnson is undoubtedly one of the most successful drivers in NASCAR history. With seven Cup championships and 83 Cup wins, he has cemented his place among the greats of the sport. However, before Johnson’s success, there was another driver who dominated the track and captured fans’ hearts: Jeff Gordon.
Gordon burst onto the scene in 1992, winning his first Cup race just a year later at age 22. He quickly established himself as a force to be reckoned with, winning three more races that season and taking home his first championship in 1995. Over the course of his career, Gordon would go on to win four championships and 93 Cup races – third on the all-time wins list behind only Richard Petty and David Pearson.
But Gordon’s impact on NASCAR went far beyond his impressive record on the track. He helped bring stock car racing into the mainstream, appearing in commercials for Pepsi and DuPont and even hosting Saturday Night Live in 2003. His good looks and charming personality made him a fan favorite both inside and outside of racing circles.
Off the track, Gordon has been equally successful. He founded Jeff Gordon Children’s Foundation in 1999 to support pediatric cancer research, treatment, and patient support programs. The foundation has raised over $100 million to date and continues to make a difference in children’s lives around the world.
Gordon retired from full-time racing after the 2015 season but remains involved in NASCAR as an analyst for Fox Sports. His legacy as one of NASCAR’s greatest drivers is secure, but it is his impact on the sport as a whole that truly sets him apart.
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Dale Earnhardt Sr.: A Racing and Business Icon
NASCAR racing has produced some of the wealthiest athletes in sports history. One of the most successful NASCAR drivers of all time is Dale Earnhardt Sr., who not only earned a fortune from his racing career but also became an icon in the business world.
Dale Earnhardt Sr. is widely regarded as one of the greatest NASCAR drivers ever, with 76 Cup Series wins and seven championships to his name. His aggressive driving style and fearless attitude on the track earned him the nickname “The Intimidator,” and he quickly became a fan favorite.
Earnhardt’s legacy extended beyond just his success on the track, however. He was also known for his business acumen and ability to build successful partnerships with sponsors and other companies. In addition to being a driver, he was also a team owner, owning Dale Earnhardt Inc., which fielded cars for himself as well as other drivers like Steve Park and Michael Waltrip.
Tony Stewart: A Former NASCAR Driver Turned Team Owner
As a former NASCAR driver, Tony Stewart has made quite a name for himself in the racing world. He won three Cup Series championships and one Craftsman Truck Series championship as a driver. However, after retiring from racing, he decided to try his hand at team ownership.
Stewart has fielded teams in various racing series, including the Cup Series and the Xfinity Series. His team, Stewart-Haas Racing, has had great success over the years with drivers like Kevin Harvick and Clint Bowyer behind the wheel. In fact, Harvick won the Cup Series championship in 2014 while driving for Stewart-Haas Racing.
Beyond his racing ventures, Stewart also owns a production company called Smokehouse Productions. The company produces television shows and movies, including “Tony Stewart: Columbus to Indy” which is about his early career in racing. Additionally, he has been involved in other business ventures outside of the sport such as co-owning an Eldora Speedway.
Jimmie Johnson: A Modern-Day Superstar
Jimmie Johnson is certainly at the top of that list. With seven Cup Series championships under his belt (tied with Richard Petty and Dale Earnhardt), Johnson is undoubtedly one of the greatest drivers of all time.
Johnson began his career in off-road racing before making his way to NASCAR’s lower national series and eventually making it to Cup-level competition. He quickly became a household name with fans thanks to his skill on the track and humble personality off of it.
Over his 20+ year career in NASCAR’s national series, Johnson amassed 83 Cup wins (tied with Cale Yarborough), putting him sixth on the all-time wins list. He also won two Daytona 500s (2006 and 2013) and four All-Star Races.
Since retiring from racing, Johnson has taken on a new role as a commentator for NBC Sports. He provides analysis and insight during NASCAR broadcasts, drawing on his years of experience in the sport.
Kyle Busch: A NASCAR Driver Who Made It Big
Kyle Busch made a name for himself in the sport with his talent and determination.
Before making it to the Cup Series, Kyle Busch had already established himself as a force to be reckoned with in other racing series. He had a successful career in the Camping World Truck Series and Busch Series, winning multiple races and championships. This success paved the way for his entry into the Cup Series, where he quickly proved himself as one of the best drivers on the circuit.
Busch’s talent behind the wheel has earned him numerous accolades throughout his career. He is a two-time NASCAR Cup Series champion and has won over 50 races at NASCAR’s highest level. In addition to his success in NASCAR, Busch has also competed in other racing series such as the Xfinity Series and Gander RV & Outdoors Truck Series, where he has continued to find success.
Other High-Earning NASCAR Drivers
Tony Stewart is one of the most successful drivers in NASCAR history, with three Cup Series championships and two Craftsman Truck Series championships to his name. However, he’s not the only driver who has made a fortune from racing. In fact, many NASCAR drivers have earned significant amounts of money over the years.
One such driver is Kevin Harvick, who has won 58 Cup Series races and earned over $50 million in career earnings. Despite never winning a Daytona 500, Harvick has consistently been one of the top drivers in NASCAR for over two decades.
Another high-earning driver is Michael Waltrip, who won two Daytona 500s during his career and has made millions from his racing ventures. Despite never winning a Cup Series championship, Waltrip remains one of the highest-earning drivers in NASCAR history thanks to his success on the track and business ventures off it.
Danica Patrick is another notable driver who has made millions from her time in NASCAR. As the most successful female driver in NASCAR history, Patrick earned over $12 million during her racing career before retiring in 2018.
Who Is The Richest Nascar Driver? – FAQs
Who is the richest NASCAR driver?
Dale Earnhardt Jr. is considered the richest NASCAR driver of all time, having amassed a fortune of $300 million.
How did Dale Earnhardt Jr. become the richest NASCAR driver?
Dale Earnhardt Jr.’s wealth is primarily attributed to his successful career as a NASCAR driver, but also includes earnings from endorsements, team ownership, and other business ventures.
Who are other wealthy NASCAR drivers?
Other wealthy NASCAR drivers include Jeff Gordon, Jimmie Johnson, and Tony Stewart. Their wealth comes from their successful driving careers, endorsements, and various business ventures.
Does wealth correlate with success in NASCAR?
While wealth can be a byproduct of success in NASCAR, it does not necessarily determine performance on the track. Both talent and the support of a well-funded team play crucial roles in a driver’s success.
Who is the richest NASCAR car owner?
The richest NASCAR car owner is Roger Penske. His wealth is attributed to his business acumen in the motorsport industry and other business ventures.